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Unique Pretzels named Official Pretzel of New Jersey Motorsports Park

Unique Pretzels named official pretzel of New Jersey Motorsports Park, presenting sponsor of the ARCA 150 May 23-24th

MILLVILLE, N.J. – New Jersey Motorsports Park announced today a partnership with Unique Pretzel Factory , making their unique product the Official Pretzel of NJMP and Presenting Sponsor of the ARCA 150 roaring into Millville on May 23-24th.

Unique Pretzels will receive prominent signage at the NJMP facility in Millville, NJ, and products will be available at the General’s Store, as well as The Finish Line Pub and all concessions stands throughout the park.  Unique Pretzels will also be on hand showcasing their product during the event weekend.

“New Jersey Motorsports Park is very pleased to welcome Unique Pretzels as a partner,” New Jersey Motorsports Park General Manager, Brad Scott said. “We are thrilled to work with Unique Pretzels and look forward to a long and productive relationship.”

“All of us at Unique are thrilled to partner with a great organization like New Jersey Motorsports Park. We’re a family-owned company that appreciates the family fun available at the premier motorsports entertainment complex in the Northeast. We’re excited about this partnership and can’t wait to see our pretzels being enjoyed all throughout the park!” said Renée Blessington, Marketing Director for the Unique Pretzel Bakery.

For event tickets and more information, call 856-327-8000 or visit NJMP.com. You can also stay up to speed with New Jersey Motorsports Park by following on Twitter at @NJMP or becoming a fan on Facebook at Facebook.com/NewJerseyMotorsportsPark.

About Unique Pretzels:

The Spannuth Family started baking hard and soft pretzels back in the late 1800’s. The demand for our hard pretzels increased rapidly because of our “Unique” baking process. We would let the raw pretzel set to perfection and when ready, the pretzel would be placed into the oven where it would burst open creating bubbles and crevices that were crispy, yet crunchy, and full of flavor. As we produced this split-open pretzel we started calling them “Splits”. They were the only one of their kind. We then used that same split-open baking process when we invented the “Shells.” We removed the inside of the pretzel to create these bite-sized hollow pockets, leaving the crunchy, tasty outside pretzel shell.

Still using the original recipe, the 6th generation of the Spannuth family is proud of its quality and high standards of what a pretzel should be by only using our knowledge of the baking process to achieve the finest flavors and textures. More flavor, fewer ingredients, smarter baking.

About New Jersey Motorsports Park:

Sitting on more than 500 acres in Millville, N.J., New Jersey Motorsports Park is the premier motorsports entertainment complex in the Northeast. NJMP is conveniently located near Philadelphia and New York City, offering diverse and dynamic attractions both on and off-track. The park includes three world-class road courses, Thunderbolt, Lightning, and Tempest Raceway, a motorsports country club membership program, one of the top outdoor karting complexes in the U.S., 10 acres of paintball fields, concert and festival space, overnight accommodations, and real estate development opportunities. Also on the property, a clubhouse features meeting space, bar/restaurant and built-in pool.

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