Accelerate Your Marketing Efforts and Drive Business
Click here to view the 2012 NJMP Sponsorship Deck.
New Jersey Motorsports Park features the highest concentration of motorsports enthusiasts with the least number of nearby comparable venues
“We never sponsored a major racing event, so we truly didn’t know what to expect,” said Glen Goldman, president of Team Pro-Motion, presenting sponsor of the Sept. 4, 2011 AMA Pro Road Racing Championship Weekend, presented by Team Pro-Motion. “We were pleasantly surprised by the overwhelming response. The exposure that Team Pro-Motion received was second to none with inclusions in the event’s television and radio advertisements, and visuals that included our company logo that put us in the spotlight when it came to letting people know who we are and what we do.”
More than 36 million people reside within 150 miles of NJMP, and the facility annually attracts automotive enthusiasts, racers and spectators from all 50 states, Canada, Mexico and countries abroad. NJMP gives your company the ideal platform to reach a loyal customer base with a passion for their hobbies, lifestyles or profession that is focused on motorsports activities.
Major Motorsports Events
New Jersey Motorsports Park (NJMP) will host various major sanctioned racing events, such as Grand Am, Vintage Car events, and AMA, which will draw thousands of visitors.
Car Club Track Days
NJMP will host a multitude of car club events and races throughout the year, generating large attendance from numerous prestigious organizations such as the Porsche, BMW, and Corvette car clubs from the entire region.
Natural Business Setting
The on-site industrial/office campus, hotel and conference center, related retailers and restaurants, educational outlets, and other unique project attractions will generate more visitors on a day-today basis. NJMP will also cater to racing, security, and off-road vehicle driving schools year round.
Special Events and New Attractions
Concerts, Christmas light displays, car shows, monster truck rallys, classic car auctions and galleries, community events and other related attractions like the Millville Airshow attract diverse spectators to NJMP from outside the motorsports industry, proving NJMP is a tourism destination in South Jersey.
Official Partnerships
Official partnerships offer unlimited promotional opportunities at NJMP that range from major event entitlements and official product exclusivity, to VIP participation in pre-race activities and display space.
Promotional Partnerships
NJMP increases your exposure by creating cross-promotional opportunities between its official sponsors and promotional partners to build campaigns of greater interest and impact. These campaigns magnify the effectiveness of your marketing dollars to produce outstanding results and drive traffic and awareness of your business.
Trackside Signage
Fly your company’s colors at NJMP. Strategically placed billboards are seen by thousands of fans per year, both at the facility and via nationally televised events on SPEED. Banners are also another mean of advertising at the track and are placed in high traffic areas such as the main entrance, bleachers, tire barriers, buildings and more.
Vendor Displays
Put your product in the consumer’s hands. Let them see it, feel it, try it on; See how it works and elevate their interest level. Exhibits are featured in a designated expo area in the Thunderbolt Raceway paddock in the heart of the main thoroughfare for fans.
